Allocadia offers three different packages to fit your team’s marketing needs: Invest, Align, and Optimize. These packages offer cumulative capabilities that will help you develop increasingly sophisticated marketing performance management practices.
- The Invest package includes a platform for creating bottom-up plans across the marketing organization that align with top-down targets.
Benefits: Get out of spreadsheets and into a more robust, scalable, and standardized marketing planning platform.
- The Align package offers enhanced strategic planning and investment management that ensures alignment with team and corporate objectives, and greater collaboration with Finance and Sales.
Benefits: Upgrade your MPM capabilities with precise revenue planning, strategic alignment, and improved control over actual spend.
- The Optimize package sets the foundation for action-oriented insights across your organization for optimal Marketing Performance Management (MPM) enablement.
Benefits: Connect all your core marketing performance systems – from plans through to campaigns and sales – and close the loop on strategic and tactical ROI.